A roadshow is a series of presentations made in various locations leading up to ...
Mall activation targets the right people, at the right time. It is a medium for creating better brand affinity and providing the consumer with a unique experience. It’s also a proven and proficient BTL activity. Mall activations are eye catchy and engage a larger audience. A successful activation will allow the brand or the business to prosper and increase their profits.
- Mall Activation can help to reinforce the brand’s positioning in the minds of the consumer.
- It helps to cut through the traditional advertising clutter.
- It can bring life into a brand and even reach all age group audiences.